HEAT MAPS WITH VIDEO SYSTEM
Find out which areas are the busiest
Heat mapping system for establishments
OPTIMIZE THE LAYOUT OF YOUR ESTABLISHMENT
Physical stores have become a meeting point with customers. Knowing their behaviors and establishing patterns is vital for business survival.
By means of heat maps, managers can find out the busiest areas of an establishment thanks to a graphical representation by colours. They will thus be able to make decisions to optimize the arrangement of products at the point of sale or the human resources allocated and thus maximize profitability per square meter.
The use of heat maps can be done following two criteria: according to traffic, showing the areas through which customers pass to know if the design and layout of the establishment is adequate; and according to the activity, indicating the specific points where more customers have stopped to look at the products.
Beyond security, SCATI’s video systems will allow you to obtain information about your customers or to know which products or promotions are more attractive.
Do you want to maximize the profitability of your business and protect it with a single solution?
360º Security
Protect large areas and know the behavior of your customers with a single 360º camera.
Enhancement of commercial areas
Take advantage of the information of the areas with the highest traffic and concentration of the store to place, in a prominent way, the most popular products in the “hot zones”.
Improved user experience
By having detailed information, it is possible to offer customers the products exactly where they want to find them.
Open, comprehensive and scalable
Manage multiple systems under a single video solution and add devices as your needs grow.
Centralized and remote management
Manage security and information for as many establishments as you want. Establish comparisons.
Business Intelligence
Your system will collect the information associated with the average time of permanence, or the hours and days of maximum affluence by areas. Data that will facilitate subsequent decision making.
SCATI EYE CAMERAS
INTELLIGENT SERIES
SCATI EYE Intelligent Series cameras provide the ability to bring all the work of intelligent video analysis to the edge, avoiding the placement of expensive centralized AIV servers and software and isolating itself from possible network unavailability.
With options for facial recognition, license plate reading, waiting time measurement, heat mapping or people counting, our Intelligent Series makes advanced functionality accessible to all users.
In addition to being able to generate real-time alerts, they generate metadata to be exploited by our Business Intelligence solutions.
business intelligence
SCATI RECKON allows the creation of dashboards by aggregating information from our own video surveillance systems and video analytics, as well as enabling the integration of data from third-party systems with images from our SCATI VISION recording servers.
SCATI RECKON allows you to create customized dashboards and balanced scorecards that will facilitate decision-making across all departments of your organization (sales/marketing, finance, HR, operations and logistics, etc.) and save time and costs.
Read more
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case studies
Optimisation of product positioning
Store owners can use technology to understand the types of products that are most popular in stores and where the hot spots are to increase the likelihood of purchase and therefore increase revenue.
Definition of routes of
evacuation
By knowing the traffic flows of people through the facility, the most appropriate evacuation routes can be defined, avoiding the placement of elements that hinder them.
Commercial information for business
Complement to other security analytics already installed in the facility
